Duration: 27 minutes




 

Creating a Technology Plan for Your Small Business

This workshop explains how to inventory your technology and helps you tailor a classic SWOT analysis targeted at technology issues. This session also explains how to use technology to create a clear road map for your company.Your technology road map will become a strong component in your strategic and operations business plan.

This session also describes how to conduct a useful “technology feasibility audit” to assess where you are and project where you want to be.

Integrating this and other technology workshop sessions into the fabric of your operations, you can prioritize the issues facing your business. This workshop works together with the technology information offered by the other comprehensive workshops.

Duration: 27 minutes

What You'll Learn

 

SWOT analysis techniques are used by companies from the largest to the smallest—and all of them benefit. SWOT (Strengths, Weaknesses, Opportunities, and Threats) can be targeted to technology as well as all other operations areas. You’ll learn how to use SWOT for technology issues. If you haven’t used SWOT before, you’ll see how to adapt it to other areas of your business.

You’ll also learn how to integrate appropriate technology into your strategies for marketing, finance, sales, pricing, and customer relations. SWOT clearly identifies the strong and weak areas of your business. When you focus on technology, you’ll learn how to use cost-effective tech solutions to better penetrate your market.